Wakeboarding

  • Country: The U.S.
  • Frequency: 9 issues per year
  • Circulation: 48,000
  • Number of readers: 234,000 
  • Launch Year: 1993
  • Ad Price: Full page, 4-color: $ 9,405
  • Primary Target Group: From first-timers to pros, our readers are wake enthusiasts, who drive (and buy) the $70,000 specialty boats and ride the latest and greatest gear.


Wakeboarding magazine’s success:

In 1993, WakeBoarding magazine was born to cover an emerging board community in water sports. A new activity was gaining popularity, and those who hit the lake on a board had a different mentality than skiers. They needed a magazine that represented this new activity and the lifestyle that formed around it. WakeBoarding catered to the kind of riders who enjoyed loading up the boat with their friends and heading out for an all-day session on the water. Fast-forward more than 15 years: Now known as wakeboarding, after this magazine, riding a board behind a boat is America’s fastest-growing water sport.

One magazine has helped shape the sport and the lifestyle since its beginning. One magazine continues to tap into the riders with expert instruction, broad appeal and cutting-edge editorial. One magazine is the name in the sport: WakeBoarding.