Popular Science

• Countries: Australia, China, Israel, South Korea, the U.S.
• Frequency: 12 issues per year
• Circulation: 1,300,000
• Number of readers: 6,784,000 
• Launch Year: 1872
• Ad Price Full page, 4-color $ 114,780
• Website: www.popsci.com
• Primary Target Group: Men
  
  

Popular Science magazine’s success:
Founded in 1872, Popular Science is the world's largest science and technology magazine, with a circulation of 1.3 million and 6.7 million readers. Each month, Popular Science reports on the intersection of science and everyday life, delivering a look at the future now. It's the ultimate guide to what's new and what's next. The magazine is published in five languages and nine countries worldwide, and is the fifth-oldest continuously published magazine in the United States. Popular Science is the winner of back-to-back National Magazine Awards, receiving the Ellie in General Excellence in 2004 and in the Magazine Section category in 2005. 

“Offering an authoritative, tantalizing, ‘I can’t believe what I’m seeing’ glimpse at the future has been the central promise of this magazine since it was founded, and we deliver on that promise more emphatically than ever before. Here is the core belief that Popular Science and our readers share: The future is going to be better, and science and technology are the driving forces that will help make it better. Popular Science gives our readers the information and tools to improve technology and their world.” Mark Jannot, Editor-in-Chief