Mama

• Countries: Sweden, Netherlands
• Frequency: 13 issues per year
• Circulation: 53,400
• Readership:114,000
• Launch year: 2003
• Ad Price Full page, 4-color SEK 49,500
• Cover price: SEK 42
• Number of pages (in general): 180 - Editorial 120, Ad pages 60
• Website: www.mama.nu

 

The magazine’s success:
The successful lifestyle magazine for the modern mom. This is not another parenting magazine. In mama you meet both the ordinary and famous moms in exclusive and inspiring features. They share their daily problems and experiences from pregnancy, birth, home- and working life.
mama gives the mothers encouraging and relaxing solutions for the daily lifepuzzle, recepies for all the relationships as well as a nice dose of glamour, fashion for moms and their children, new trends for the family home and travelling with children. mama is a lot about taking short cuts, having a nice, well deserved break in the stressful daily life and getting smart ideas from other families. This is a magazine by mothers for mothers. A glossy magazine for all the fabulous moms with children aged 0-12.